Job Description

GENERAL SUMMARY

The Digital Media Designer is the creative and technical voice defining and driving innovation in USAHS’ digital learning experience. This position works within a highly collaborative team and closely with faculty to research, evaluate, and integrate instructional technologies to advance excellence, engagement, and interactivity. This position creates and provides hands-on support to faculty in the development of instructional media, such as interactive learning activities, videos, virtual simulations, audio recordings, original graphics and still images, and more. The Digital Media Designer must be technically savvy and fluent in the use of a A/V equipment and a variety of instructional technologies, eLearning and video authoring tools. In addition, the Digital Media Designer fosters a culture of educational technology innovation by assisting with the identification, piloting, implementation and support of new tools.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Produce high-quality videography for online instructional purposes. Direct talent and crew during onsite/offsite filming sessions. Ensures that graphics, sound/narration, lighting, video quality, and all post-production processes are completed on-time and meet quality standards.
• In partnership with faculty, develops media rich and interactive content according to USAHS’ online course development model and quality standards.
• Works closely with the Digital Learning and Design team to assure course media represents best practices in education, aligns with course objectives and optimizes student engagement in a digital learning environment.
• Develops or coordinates media production, obtaining necessary approvals; sets schedule and production timelines – communicating and coordinating with subject-matter experts; arranges vendor relationships; assembles final elements of media; produces and integrates media into online courses to ensure all accessibility and quality standards are met.
• Provides hands-on support to faculty to utilize and apply technology tools to promote online student engagement during the course development and delivery phases.
• Capture still photography using a mirrorless digital camera (and DSLR camera as required) and lighting equipment; familiar with photo editing software such as Adobe Photoshop and Lightroom.
• Review and create instructional graphics to support learning and accessibility.
• Supports the use of learning technology tools, as well as their integration with the Learning Management System (LMS).
• Designs storyboards and builds engaging presentations using Articulate 360 products such as Storyline and Rise, adding visuals, graphics and interactive objects following USAHS’ branding and style guidelines.
• Participates in all aspects of QA processes during the instructional design process, completes course design and accessibility checklists, as well as functional technical review and testing of online courses.
• Provides oversight of the quality of work performed by external vendors.
• Maintains campus studio equipment, performing regular updates. Coordinates production schedules, accounts for digital storage of project-related files and asset management.

OTHER DUTIES AND RESPONSIBILITIES

May perform other duties and responsibilities that management may deem necessary from time to time.

POSITION IN ORGANIZATION

Reports to: Manager, Media Production

Positions Supervised : N/A

TECHNICAL, MANAGERIAL & PEOPLE SKILLS REQUIRED

To perform this job successfully an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Incumbents will be evaluated, in part, based on performance of each essential function. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

EDUCATION and/or EXPERIENCE

• A minimum of 3+ years (5+ or more years strongly preferred) of digital media design and video production experience (pre and post), or related experience within a higher education environment.
• A Master's Degree in field of expertise is strongly preferred.
• Experience storyboarding, designing, developing interactive and engaging digital media content that aligns with course learning objectives.
• Demonstrated experience creating multimedia in a variety of formats and fluency with industry-standard software: Adobe Creative Cloud (Adobe Premiere required, AfterEffects preferred) and Articulate 360. Work samples or a portfolio will be reviewed during interview process.
• Ability to operate video equipment, produce, and edit professional quality video, as well as oversee and supervise video vendors. Experience using video switchers (Tricaster Mini) audio mixers, HD professional cameras, teleprompters, wireless lavalier systems, green screen/chroma key experience, lighting fixtures, and mirrorless cameras.
• Familiarity with Learning Management Systems (Blackboard preferred) and the ability to design and implement media content to meet ADA accessibility and attribution standards.
• Experience providing technology support and training/mentoring faculty and other stakeholders preferred.

TRAVEL

May require periodic travel to other office locations.

BUSINESS COMPETENCIES

To perform the job successfully, an individual should demonstrate the following competencies:

• Collaboration - Building partnerships and working collaboratively with others to meet shared objectives.
• Resilience - Rebounding from setbacks and adversity when facing difficult situations.
• Instill Trust - Gaining the confidence and trust of others through honesty, integrity, and authenticity.
• Result Driven - Consistently achieving results, even under tough circumstances, utilizing critical thinking, analysis and synthesis skills.
• Innovation - Creating new and better ways for the organization to be successful.
• Customer Focus - Building strong customer relationships and delivering customer-centric solutions.
• Communication – Articulating information using excellent written and oral communication skills.
• Time and Project Management – Managing time efficiently through the use of thorough planning, organization and self-management. Must be able to manage multiple projects at different stages, while meeting deadlines and quality standards.
• Detail Oriented – Producing quality products using systematic design, precision and attention to detail.

WORK ENVIRONMENT

Work is performed primarily in a standard office environment but may involve exposure to moderate noise levels. Work involves operation of personal computer equipment for six to eight hours daily and includes physical demands associated with a traditional office setting, e.g., walking, standing, communicating, and other physical functions as necessary.

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